Made to work at the clinic level.

The Point-of-Purchase campaign gave veterinary practices ready-to-use marketing tools they could customize and share directly with pet owners, helping turn Zoetis product campaigns into something clinics could actually put to work.

From scroll to shelf.

The same system extended into pet-owner flyers, balancing product education and required messaging with a format clinics could easily hand off, display or send home.

Simparica Trio Flyer

Simparica Trio Email

Full Portfolio Email

Full Portfolio Flyer

Built to keep going.

4+ years

of continued campaign evolution

Multi-product

across the Zoetis portfolio

Multi-channel

social · email · digital · print

A flexible PoP system designed to grow across products, years and channels, with ongoing design oversight to keep each new execution connected to the larger Zoetis portfolio.